The Power of Mobile in Africa | Julian Pistone & David Steinacker | TEDxLugano

Africa is one of the fastest growing mobile regions in the world and has also become a cradle for creative innovation. At TEDxLugano, Julian Pistone and David Steinacker – the dynamic duo from Google – share their experience and knowledge of the widespread mobile technology in Africa and the power and transformative impact mobile could have in Africa.
Julian works as a Strategic Partner Manager at Google. Half Austrian, half Italian, he grew up on the shores of Lake Maggiore. Today, Julian consults Swiss web publishers and app developers on their digital monetization strategies. He is also a guest lecturer on online advertising at Bocconi University and Grenoble Graduate School of Business, where he shares his passion for mobile technology and emerging markets. Julian has a particular affinity to Africa, a continent that he believes offers not only immense beauty, but tremendous potential for growth and creative innovation.
David works as a Strategist at Google, where he acts as a business advisor for large online publishers. Prior to joining Google, he served as a Product Development Manager for mobile banking in Kenya and as a consultant and researcher for inter alia Oxfam and the World Bank in South Africa, Nigeria, Mozambique and Uganda. David is a strong believer in the power of innovation and mobile technology and is certain that the next economic miracle is happening right now in Africa. He holds a MSc in Development Management from the London School of Economics (LSE).
This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at